Broadway Box Office Tweets - Week Ending January 9, 2011
Spider-Man Edges Out Wicked As Number One Show
If you follow me on Twitter, you most likely know that each Monday, I offer my quick analysis of each preceding week's box office on the Great White Way.
This week is particularly noteworthy for two reasons. Not only did Broadway's box office not fall-off as dramatically as expected for this time of year, but Spider-Man: Turn Off The Dark has officially replaced longtime champ Wicked as the top-grossing show, yet only by web-thin margin.
Here are my tweets in chronological order for the week ending January 9, 2011:
January 10, 2011 4:22 pm - Broadway box office down 30.13% (over $6 million) last week, but grosses still at respectable $20,750,910
January 10, 2011 4:23 pm - SPIDER-MAN is Broadway's #1 show edging WICKED by just $58! SPIDER-MAN gross $1,588,514 vs. WICKED gross of $1,588,456
January 10, 2011 4:24 pm - Broadway capacity down by just .93% to 85.9% or 232,314seats sold out of 267,513 possible
January 10, 2011 4:25 pm - Broadway's average ticket price down to $85.17 from last week high of $100.22
January 10, 2011 4:26 pm - Broadway shows grossings $1 million+ : SPIDER-MAN, WICKED, LION KING, MERCHANT OF VENICE, JERSEY BOYS, IN THE HEIGHTS
January 10, 2011 4:27 pm - Broadways shows at 100% or more capacity: MERCHANT OF VENICE, NEXT TO NORMAL, IN THE HEIGHTS, SPIDER-MAN, WICKED
January 10, 2011 4:28 pm - SPIDER-MAN became Broadway's top grossing show last week w/ $1,588,514 on 100% capacity. Average ticket price: $102.86
January 10, 2011 4:29 pm - #2 WICKED grosses $1,588,456 on 100% capacity. Average ticket price: $109.76
January 10, 2011 4:30 pm - #3 LION KING close behind with $1,550,640 gross on 95.4% capacity. Average ticket price: $121.21
January 10, 2011 4:31 pm - #4 MERCHANT OF VENICE had Broadway's highest capacity (102.5%) & avg ticket price ($134.79). Gross: $1,114,050
January 10, 2011 4:32 pm - Grosses for IN THE HEIGHTS ($1,083,254) and A LITTLE NIGHT MUSIC ($737,852) help shows close with bang
January 10, 2011 4:33 pm - Billie Joe Armstrong boosts AMERICAN IDIOT. Grosses $952,123 on 80.2% capacity. Average ticket price: $86.79
January 10, 2011 4:34 pm - Broadway's lowest grossing show: COLIN QUINN LONG STORY SHORT at $217,312 on 75.9% capacity. Avg ticket price: $60.99
January 10, 2011 4:35 pm - MILLION DOLLAR QUARTET had week's lowest capacity of 65.5% (not bad) with $423,658 gross. Avg ticket price of $66.59.
January10, 2011 4:36 pm - Last week's lowest average ticket price was $50.95 for IMPORTANCE OF BEING EARNEST. Gross: $269,557 on 89.4% capacity
January 10, 2011 4:37 pm - THE IMPORTANCE OF BEING EARNEST posted last week's biggest capacity increase of 19.3% to 89.4%
January 10, 2011 4:38 pm - PHANTOM OF THE OPERA posts week's top capacity decline of 19.7% to 78.9%. Grosses $808,761
This week is particularly noteworthy for two reasons. Not only did Broadway's box office not fall-off as dramatically as expected for this time of year, but Spider-Man: Turn Off The Dark has officially replaced longtime champ Wicked as the top-grossing show, yet only by web-thin margin.
Here are my tweets in chronological order for the week ending January 9, 2011:
January 10, 2011 4:22 pm - Broadway box office down 30.13% (over $6 million) last week, but grosses still at respectable $20,750,910
January 10, 2011 4:23 pm - SPIDER-MAN is Broadway's #1 show edging WICKED by just $58! SPIDER-MAN gross $1,588,514 vs. WICKED gross of $1,588,456
January 10, 2011 4:24 pm - Broadway capacity down by just .93% to 85.9% or 232,314seats sold out of 267,513 possible
January 10, 2011 4:25 pm - Broadway's average ticket price down to $85.17 from last week high of $100.22
January 10, 2011 4:26 pm - Broadway shows grossings $1 million+ : SPIDER-MAN, WICKED, LION KING, MERCHANT OF VENICE, JERSEY BOYS, IN THE HEIGHTS
January 10, 2011 4:27 pm - Broadways shows at 100% or more capacity: MERCHANT OF VENICE, NEXT TO NORMAL, IN THE HEIGHTS, SPIDER-MAN, WICKED
January 10, 2011 4:28 pm - SPIDER-MAN became Broadway's top grossing show last week w/ $1,588,514 on 100% capacity. Average ticket price: $102.86
January 10, 2011 4:29 pm - #2 WICKED grosses $1,588,456 on 100% capacity. Average ticket price: $109.76
January 10, 2011 4:30 pm - #3 LION KING close behind with $1,550,640 gross on 95.4% capacity. Average ticket price: $121.21
January 10, 2011 4:31 pm - #4 MERCHANT OF VENICE had Broadway's highest capacity (102.5%) & avg ticket price ($134.79). Gross: $1,114,050
January 10, 2011 4:32 pm - Grosses for IN THE HEIGHTS ($1,083,254) and A LITTLE NIGHT MUSIC ($737,852) help shows close with bang
January 10, 2011 4:33 pm - Billie Joe Armstrong boosts AMERICAN IDIOT. Grosses $952,123 on 80.2% capacity. Average ticket price: $86.79
January 10, 2011 4:34 pm - Broadway's lowest grossing show: COLIN QUINN LONG STORY SHORT at $217,312 on 75.9% capacity. Avg ticket price: $60.99
January 10, 2011 4:35 pm - MILLION DOLLAR QUARTET had week's lowest capacity of 65.5% (not bad) with $423,658 gross. Avg ticket price of $66.59.
January10, 2011 4:36 pm - Last week's lowest average ticket price was $50.95 for IMPORTANCE OF BEING EARNEST. Gross: $269,557 on 89.4% capacity
January 10, 2011 4:37 pm - THE IMPORTANCE OF BEING EARNEST posted last week's biggest capacity increase of 19.3% to 89.4%
January 10, 2011 4:38 pm - PHANTOM OF THE OPERA posts week's top capacity decline of 19.7% to 78.9%. Grosses $808,761
So, dear readers, do any of these results surprise you? Do you have any other observations about last week's box office totals? If so, feel free to comment below.
This is Steve On Broadway (SOB).
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Labels: average ticket price, Box Office, Broadway, Broadway Box Office, Capacity, Ticket Prices
posted by Steve On Broadway (SOB) @ Monday, January 10, 2011
2 Comments:
Spider-Man's strong showing doesn't really surprise me. It's a name brand, it has characters and a story that I think would interest teens and preteens, boys and girls, men and women. It's got music by Bono and the Edge. I can see it appealing to a wide demographic, especially if you're visiting New York with the family and you're only going to see "one" show.
Well that would quite impressive if the grosses are soaring up. I think mostly its just a mere average.
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