Tuesday, September 12, 2006

Fall At Broadway's Box Office

Fall At Broadway's Box Office

The week after Labor Day traditionally marks a decline at the box office for many Broadway shows. But this year, the decline was decidedly more pronounced and steeper than a year ago.

Last year at this time, five shows were playing to less than 50% capacity. Compare that to this year where just one show -- The Producers -- is playing to less than 50% capacity and you'd think that all is well on Broadway. But drill down a little deeper on the information and you'll find that in the last week, eight major hit shows have plummeted by 20% or more in capacity from one week to the next (no show dropped by more than 20% last year). The biggest drops came from:
Of these shows, The Phantom Of The Opera and Beauty And The Beast are actually outperforming their box office capacities from one year ago of 59.9% and 52.5%, respectively. During the following week last year, most Broadway shows ultimately enjoyed a week over week rebound. A cursory review of previous years shows a similar box office rebound.

Will the same trend manifest itself this year? Or are the celebrated runs for shows like Hairspray, Rent and The Producers nearly over?

This is Steve On Broadway (SOB).

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